Shopkeepers love nothing better than having a good old whinge about “the internet”.
So why are so many of them responding by taking the mickey on pricing?
Twice in the last few weeks I have been into local shops looking for a Ukulele and a Brushcutter respectively.
On both occasions I was impressed by the product on show.
On both occasions I went home to search for reviews and do some price comparisons – only to find that both shops were charging significantly MORE than the manufacturers own RRP! By £7 for the Ukulele and £30 for the brushcutter!
Now, I don’t expect a bricks and mortar shop to be as cheap as the internet, but I buy locally for the service and to support the local economy. But I’m buggered if I’m going to pay MORE than the RRP to do that! I don’t like being treated like a mug because I happened to use my feet to shop rather than a mouse.
So that’s two more businesses on my “won’t shop there” list.
PS Actually, it’s thrice in the last couple of months… was also looking at flat screen TVs in a “local” shop, he was quick to offer me a deal on their soon-to-be-discontinued ex-display model… suffice to say that even his “deal” was the same price as a brand-new model from John Lewis. So that’s three on the list since Easter!
